This is no BS gaming podcast 2.5 gamers – Unlocking the Secrets of Color Block Jam: The New Puzzle Sensation
Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 am conference discussion vibe, so let’s not take it too seriously.
The Team:
Jakub Remiar- Game design consultant
Felix Braberg – Ad monetization consultant
Matej Lančarič – User Acquisition & Creatives consultant
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Summary
In this conversation, the hosts delve into the mechanics, revenue, and market positioning of the new puzzle game Color Block Jam. They discuss its gameplay design, ad revenue potential, user engagement, and competitive landscape, while also exploring future prospects and user acquisition strategies. The discussion highlights the game’s deterministic nature and its appeal in the mobile gaming market, alongside insights into monetization and retention strategies.
Takeaways
- Color Block Jam is generating significant daily revenue.
- The game features deterministic puzzles that enhance player engagement.
- Ad revenue begins after level 14, impacting monetization strategies.
- The game’s mechanics are similar to other successful puzzle games.
- User acquisition strategies are crucial for the game’s growth.
- The competitive landscape is rapidly evolving with new entrants.
- Retention strategies will be key to sustaining player interest.
- Creative trends in user acquisition are shifting towards harder gameplay.
- The game’s success relies on effective monetization without compromising user experience.
- Future updates may introduce new mechanics to enhance gameplay.
Chapters
00:00 Introduction to Color Block Jam and Revenue Insights
04:45 Gameplay Mechanics and Design of Color Block Jam
09:49 Ad Revenue and User Engagement Analysis
14:55 Market Positioning and Competitive Landscape
19:56 Future Prospects and Retention Strategies
25:00 User Acquisition Strategies and Creative Trends
29:54 Conclusion and Final Thoughts
