This is no BS gaming podcast 2.5 gamers – The ultimate AI creative breakdown: Why Western studios are late & who dominates the meta?
Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 am conference discussion vibe, so let’s not take it too seriously.
The Team:
Jakub Remiar- Game design consultant
Felix Braberg – Ad monetization consultant
Matej Lančarič – User Acquisition & Creatives consultant
Join our slack channel here: SLACK CHANNEL
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Summary
This is the ultimate AI creative breakdown: 112 creatives in 36 minutes.
Jakub, Matej, and Felix review the best (and worst) AI-generated ads across rise of castles clones, tasty travels madness, fluffy animals, Pixar-style mutations, fake physics, and high-production AI cinematics that now rival outsourcing studios.
AI is no longer “experimental.”
It is the creative pipeline.
What you’ll learn
• How to spot AI in 2025 (lighting errors, physics breaks, muscle glitches)
• The new top AI hooks (animals, food, POV inward movement, waifus, chaos)
• The rise of “high-production AI” replacing studio cinematics
• Why Rise of Castles, Golden Goblins, Tasty Travels, and Whiteout Survival dominate AI usage
• How top teams use loras, inpainting, upscaling & 20-step workflows
• The new East–West gap in creative production
• Why by end of 2026, 50% of ads will be AI-driven
• And the moment Candy Crush uses AI bear attacks 😅
Key takeaway
AI creatives are no longer a gimmick. They’re a production system, and the studios that master workflows will own the CPI curve.
Chapters
00:00 — AI jokes
01:10 — Why this episode: The rise of AI-driven creative production
02:30 — Spotting AI: Botox faces, broken physics, weird lighting
04:00 — Tasty Travels deep dive: AI characters, mutation loops, animal overload
06:15 — Cinematic AI: woman picking apples, fake physics, high-end renders
07:40 — AI pets, fluffy rabbits, “cuteness overload” & why animals = low CPI
09:20 — AI POV trends: camera moving towards the object, not the player
11:00 — Rise of Castles AI: medieval films, flying swords, fake Warcraft scenes
13:00 — Day 1 / Day 100 AI mutations, giant eagles, schedule creatives
14:40 — Engine-quality AI creatives (text errors, menu artifacts, but insane quality)
16:00 — How top teams build AI workflows (loras, upscaling, inpainting, layering)
17:30 — Pixar-style AI characters & the march toward 2026 realism
18:50 — God-hand AI creatives, bear rescues, cinematic transitions
21:00 — Lands of Jail: waifus, anime, builder-game AI hybrids
23:00 — Real-to-AI hybrid creatives (real person → AI world transition)
25:00 — Whiteout Survival hooks: 2D, 3D, transitions, smooth animations
27:20 — Idle Lumber & Golden Goblins: the kings of AI hooks
29:00 — Horror hooks, brain-rot, Tom the Train nightmares
30:20 — Full-length AI creatives: stitched shots, Olympics watermarks (!?)
32:00 — High-production AI: the new industry advantage
34:00 — Why Western studios are late & who dominates the meta
35:40 — Final insights: AI catching up to real cinematics
