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This is no BS gaming podcast 2.5 gamers – Softlaunch Sonar #8 – Exploring the Latest Game Releases & Innovations

Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 am conference discussion vibe, so let’s not take it too seriously.

The Team:

Jakub Remia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠r- Game design consultant

Felix Braberg⁠ – Ad monetization consultant

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Matej Lančarič – User Acquisition & Creatives consultant

Join our slack channel here: SLACK CHANNEL

Summary

Jakub and Felix discuss the latest trends in mobile gaming, focusing on new game releases, soft launches, and the impact of monetization strategies. We explore unique gameplay concepts, particularly in the match-3 genre, and analyze the role of intellectual property in game development. The conversation also touches on future predictions for mobile gaming and the challenges developers face in a competitive market.

Takeaways
  • Homa is scaling rapidly with IAP-driven games.
    Soft launches are crucial for user acquisition.
  • The merge genre is facing intense competition.
  • Unique gameplay concepts can differentiate new games.
  • Match-3 games continue to dominate the market.
  • IP can significantly influence a game’s success.
  • The mobile gaming landscape is evolving with new mechanics.
  • Developers must adapt to changing player preferences.
  • Monetization strategies are key to sustaining games.
Chapters

00:00 Emerging Trends in Mobile Gaming
12:17 The Evolution of Merge Games
15:27 AI and Waifu Games: A New Frontier
18:16 Unique Gameplay Mechanics in New Titles
21:28 Family Farm Match: A New Take on Match-3
24:23 Exploring the Alpha of a New Pirate Game
27:28 Supercell’s Latest Innovations
29:22 The Rise of User-Generated Content in Gaming
30:37 Marketability of New Games
31:46 Trends in Game Development
33:11 Emerging Game Concepts
34:37 The Match-3 Game Landscape
37:15 Innovations in Game Mechanics
40:12 RPGs and Their Appeal
42:33 The Future of Game Genres
45:46 The Impact of IP in Gaming