This is no BS gaming podcast 2.5 gamers – Goods Puzzle Sort Challenge Review
Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 am conference discussion vibe, so let’s not take it too seriously.
The Team:
Jakub Remiar- Game design consultant
Felix Braberg – Ad monetization consultant
Matej Lančarič – User Acquisition & Creatives consultant
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Summary
In this episode, the hosts review a new puzzle game from Vietnam, discussing its gameplay mechanics, design, and monetization strategies. They explore the challenges players face, the innovative features of the game, and the overall experience of playing it. The conversation also touches on the game’s ad revenue potential and the evolving landscape of mobile gaming. In this conversation, the speakers delve into the mechanics of casual gaming, focusing on the integration of new features, the concept of shallow economies, and the evolution of game events. They discuss the importance of ad revenue strategies and how gameplay balance is maintained while introducing new elements. The conversation culminates in insights about revenue projections and the future of puzzle games in the casual gaming market. In this conversation, the speakers discuss the rapid scaling and profitability of a gaming business, exploring user acquisition strategies, the balance between organic and paid growth, and the effectiveness of various advertising channels. They evaluate the game’s performance metrics and retention strategies, while also providing recommendations for future improvements.
Takeaways
- The game presents significant challenges that require strategic thinking.
- Players must manage time effectively to succeed in the game.
- The level design incorporates unique elements that enhance gameplay.
- Reward systems are crucial for player engagement and monetization.
- The game is designed to be attention-demanding, requiring constant focus.
- Players can experience frustration due to the game’s difficulty.
- The game features a hybrid casual puzzle format that is gaining popularity.
- Ad revenue plays a significant role in the game’s financial success.
- The game has innovative mechanics that set it apart from competitors.
- The hosts emphasize the importance of understanding game metrics for success. Casual games are evolving with new mechanics like gacha.
- Shallow economies limit the complexity of rewards in games.
- Event-driven gameplay enhances user engagement.
- Ad revenue is a significant part of puzzle game monetization.
- Balancing gameplay with new features is crucial for retention.
- The integration of social features adds competitive elements to games.
- Understanding user behavior is key to triggering events.
- Revenue projections indicate strong growth potential for casual games.
- The success of casual games is often driven by user engagement metrics.
- Innovative game design can lead to substantial revenue increases. Scaling is crucial, especially in the gaming industry.
- Profitability calculations are essential for growth.
- User acquisition funding can be flexible and tailored.
- Organic growth can be significantly influenced by paid campaigns.
- Creative strategies play a vital role in user acquisition success.
- Market trends can dictate user engagement strategies.
- Advertising channels need to be balanced for optimal performance.
- Retention strategies are key to maintaining user interest.
- Evaluating game performance is necessary for future success.
- Continuous improvement in user experience is essential.
Chapters
00:00 Introduction to the Game Review
04:18 Gameplay Mechanics and Challenges
07:24 Game Design and Level Structure
10:19 Reward Systems and Monetization
13:21 Final Thoughts and Insights
16:20 The Rise of Casual Gaming Mechanics
19:23 Understanding Shallow Economies in Casual Games
22:23 The Evolution of Game Features and Events
25:19 Ad Revenue Strategies in Puzzle Games
28:14 Balancing Gameplay and New Features
31:21 Revenue Insights and Future Projections
34:53 Scaling and Profitability Insights
36:17 Funding and User Acquisition Strategies
37:10 Organic vs Paid Growth Dynamics
38:20 Creative Strategies in User Acquisition
40:48 Market Trends and User Engagement
42:32 Advertising Channels and Budget Allocation
45:02 Performance Metrics and Retention Strategies
50:41 Game Evaluation and Future Recommendations