This is no BS gaming podcast 2.5 gamers – 🤑 Top 5 Advanced Ad Placements by Jakub Remiar
Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 am conference discussion vibe, so let’s not take it too seriously.
The Team:
Jakub Remiar- Game design consultant
Felix Braberg – Ad monetization consultant
Matej Lančarič – User Acquisition & Creatives consultant
Join our slack channel here: SLACK CHANNEL
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Summary
In this solo episode of Two and a Half Gamers, Jakub breaks down 5 advanced ad placements that are actively driving revenue in top mobile games.
No theory. No fluff. Just practical systems you can implement today.
He covers:
🎯 Before-level boosters that increase win probability
⚙️ Idle stacking mechanics that multiply impressions
✈️ Dynamic “random drop” placements
🎰 Gacha-based ad conversion systems
📺 Rewarded interstitials that improve retention
Plus, a hidden system used by top games to scale ad revenue over time.
This episode is brought to you by Potensus. If you’re a mobile game publisher tired of leaving money on the table – listen up.
Potensus is a premium ad network built by people who’ve actually been on both sides of this industry – game publishers, agencies, and successful exits. They get it.
Here’s the thing – Potensus has direct deals with Amazon, Apple, Coca-Cola, Vodafone. Not programmatic. Direct. Those budgets land in your game at premium CPMs, no middleman tax.
And they handle everything with their in-house team. PLUS they’re partnered with PlayableMaker WINK WINK – so they’ll take a brand’s YouTube video or a static banner and actually turn it into a playable ad or rewarded video. Proper interactive format, built for gaming inventory. Brands getting a gaming-native creative, publishers getting higher CPMs. Everyone wins.
Head to potensus.com to get started or check their creative portfolio here
https://vimeo.com/showcase/12093300?f…
Chapters
00:00 Why most ad placements suck
01:00 Before-level boosters explained
03:20 Idle stacking mechanics (impression scaling)
06:10 Random moving placement (conversion machine)
09:10 Gacha ad placement (urgency + value)
11:40 Rewarded interstitial optimization
13:30 Hidden system: rewarded ads hub
