This is no BS gaming podcast 2.5 gamers – 🤖 AI just leveled up AGAIN. We Tracked 127 AI Ads. The results are insane!
Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 am conference discussion vibe, so let’s not take it too seriously.
The Team:
Jakub Remiar- Game design consultant
Felix Braberg – Ad monetization consultant
Matej Lančarič – User Acquisition & Creatives consultant
Join our slack channel here: SLACK CHANNEL
-
Unisex oversized hoodie
70,00 € Select options This product has multiple variants. The options may be chosen on the product page -
2,5gamers OG hoodie
59,00 € Select options This product has multiple variants. The options may be chosen on the product page -
Oversized faded t-shirt
40,00 € Select options This product has multiple variants. The options may be chosen on the product page -
Denim T-Shirt
32,50 € – 35,50 € Select options This product has multiple variants. The options may be chosen on the product page
Summary
AI game creatives just made another massive leap. In this episode, we break down 127 new creatives across Dark War, Top Heroes, Township and more and the quality jump in just one month is honestly insane.
We’re talking:
• Full anime-quality world model sequences
• AI influencers everywhere (grandmas, gamers, street interviews)
• 50+ completely different “games” promoted under one title
• Movie-level 4X fantasy ads
• Hyper-niche creative strategy instead of broad targeting
This is not an incremental improvement. This is a structural shift in how UA works. If you run paid UA, creative production, or mobile marketing… this episode is mandatory.
👇 Drop your hottest AI take in the comments. WE CAN’T WAIT!
Key Takeaway
The creative strategy is shifting from “broad appeal” to “own every niche.”
AI now allows studios to generate dozens of fully different game fantasies — and scale them all at once.
Chapters
00:00 – The AI quality jump in 30 days
01:20 – 127 creatives this week (yes, seriously)
03:25 – King Shot & localization with AI
06:45 – AI influencers take over UGC
09:50 – Cute overload & grandma trend
12:10 – Stitching vs realism: does it even matter?
14:30 – Dark War’s massive creative evolution
20:30 – Old vs new: 1 month difference
22:40 – The River team = top AI creative squad
27:00 – Township & AI story hooks
29:50 – Top Heroes goes nuclear (50+ concepts)
33:00 – “All niches” strategy explained
36:30 – Why this shouldn’t work… but does
39:10 – AI fantasy RPGs that look real
41:45 – What this means for UA teams
